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Sparkling Gut Health Revolution: Introducing Selfish, the New Fizzy Drink Taking on Manchester

Sparkling Gut Health Revolution: Introducing Selfish, the New Fizzy Drink Taking on Manchester
Leonard Zvrskovec
Writer and expert9 months ago
View Leonard Zvrskovec's profile

Sparkling Gut Health Revolution: Introducing Selfish, the New Fizzy Drink Taking on Manchester

Selfish is a revolutionary new brand that changes the concept of treating yourself to a fizzy drink. The refreshing, fizzy and yummy properties of this sparkling gut health drink are nothing short of an indulgent and delightful treat. Mixing things up in the traditional well-being notions, Selfish aims to bring you on a journey full of flavor and sunshine without the post remorse and guilt of a traditional soft drink. Selfish brings together chicory inulin (a kind of prebiotic fiber) and natural fruit juices for that refreshing and healthy feeling. Join the gang and embark on that Selfish mindset in Manchester right away!

What is Selfish: Revolutionizing Gut Health 

THE R-e-v-o-l-u-t-i-o-n in the soft drink space. With Selfish we are committed to enabling the world with healthier choices for our mind and gut to be in sync. Selfish is and always will be something that one can drink and can’t help asking themselves ‘how can this be so tasty and help my gut at the same time?’. Selfish is here to disrupt the soft drink industry with its unique formula and delicious flavors, offering refreshing and guilt-free indulgence that supports a balanced gut ecosystem. A new way to enjoy your soda where wellness meets indulgence.

The Power of Gut Health

Discover the significance of gut health for overall well-being. Ongoing research highlights the vital role of the gut microbiome in digestion, immune function, mental well-being, and weight management (1,2,3). A balanced gut promotes better nutrient absorption, reduces inflammation, and supports a strong immune system (4). As gut health awareness grows, people are starting to prioritize proper nutrition, lifestyle choices, and innovative solutions like Selfish to maintain a healthy gut ecosystem.

The gut microbiome, home to trillions of beneficial bacteria, plays a key role in breaking down food and absorbing nutrients. Additionally, it influences immune responses, as a large portion of immune cells hang out in the gut. Nurturing gut health supports a well-regulated immune system, protecting against pathogens and promoting overall health (5). With increasing interest in gut health, people are embracing dietary and lifestyle practices that optimize gut function. Selfish offers a convenient and enjoyable way to support gut health, featuring a range of delicious flavors and nourishing ingredients.

Selfish: Your Gut Health Companion

Say hello to Selfish, the ultimate gut health companion. Unlike traditional fizzy drinks, Selfish is uniquely formulated to support a balanced gut ecosystem. Its sparkling nature and carefully selected prebiotic ingredients work synergistically to nourish and promote the growth of beneficial gut bacteria (5). With Selfish, you can enjoy a fizzy and refreshing beverage that not only entices your taste buds but also helps you prioritize your gut health. Whether at home, work, or on-the-go, Selfish is there to accompany you in your journey to a healthier gut.

Indulge in Flavors: A Refreshing Experience

Selfish believes that gut health shouldn't compromise on taste. That's why it offers a delightful array of flavors that make your gut-nourishing experience even more enjoyable. Each variant is carefully crafted to tantalize your taste buds while providing essential nutrients for your gut.

With Apple & Raspberry, the apple provides a refreshing and balanced taste, while the raspberry offers a burst of sweetness that is both vibrant and indulgent. Together, they create a symphony of flavors that will surely delight anyone seeking a delicious and memorable experience.

For the Peach & Orange, the peach offers a taste of summer's sweetness, with its velvety texture and harmonious blend of sugary and tangy notes. On the other hand, orange brings a refreshing burst of citrus, invigorating the senses with its vibrant zing and natural sweetness.

With Selfish, you can indulge in a refreshing experience that satisfies your cravings and supports your gut health journey.

Nutritional Values of Selfish: A Guilt-Free Indulgence

Discover the nutritional values of Selfish, the delicious and nourishing fizzy gut health drink. We believe that prioritizing your gut health shouldn't mean sacrificing taste or enjoyment. Each can of Selfish provides a guilt-free indulgence with its carefully crafted nutritional profile:

Calories: Selfish is a low-calorie beverage, perfect for those seeking a balanced diet. Enjoy the refreshing taste of Selfish while consuming >80 calories per can.

Natural Sweetness: Unlike traditional fizzy drinks loaded with added sugars, Selfish relies on natural sweetness. Each can contains 13 grams of naturally occurring sugars from carefully selected fruit juices.

Prebiotic Fiber: Selfish stands out with its inclusion of chicory root inulin, a prebiotic fiber known for promoting gut health. With 5.2 grams of prebiotic fiber per can, 17% of your daily recommended intake as per Government Dietary Recommendations for an average adult (6), Selfish supports a balanced gut ecosystem and enhances nutrient absorption.

Gluten-Free and Vegan-Friendly: Selfish caters to various dietary needs. It is gluten-free and vegan-friendly, allowing individuals with specific dietary preferences to enjoy its benefits. Selfish is also Vegan Society approved.

Indulge in the guilt-free pleasure of Selfish, knowing that you are nourishing your taste buds and supporting your gut health. Cheers to a healthier gut and a happier you! Nutritional values may vary slightly between flavors. Refer to the product packaging for precise and up-to-date information.

Embracing the Manchester Spirit 

Selfish is proud to call Manchester its home, and it fully embraces and resonates with the city's vibrant spirit. With its roots deeply intertwined with Manchester's culture and adventurous nature, Selfish aims to inspire individuals to embark on their gut health journeys fearlessly. By choosing Selfish, you not only prioritize your own well-being but also contribute to the thriving spirit of Manchester.

Embracing Manchester: Fueling Wellness Culture 

Manchester is well known for its thriving artistic, theatrical, architectural and musical endeavors. But more recently it’s wellness culture, making it the perfect city for Selfish's debut. The city's residents have long embraced a wellness-focused lifestyle, valuing health, balance, and self-care. Selfish aligns seamlessly with Manchester's values, providing a refreshing and gut-nourishing beverage option for those seeking a healthier way to quench their thirst. By introducing Selfish to Manchester, we aim to further fuel the wellness culture and empower individuals to make gut-friendly choices.

Join the Revolution: Embrace the Sparkling Gut Health Journey 

Are you ready to embark on a sparkling gut health revolution? Join the gut gang and experience the transformative benefits of Selfish. By incorporating Selfish into your daily routine, you can prioritize your gut health while enjoying a fizzy and flavorful drink. Say goodbye to ordinary fizzy beverages and welcome Selfish into your life as your go-to gut health companion. Together, let's embrace the journey to a healthier gut and a happier you.

Expanding Horizons: Future Plans and Beyond 

The journey doesn't end here, Selfish has ambitious plans to revolutionize gut health globally. As we grow, we envision expanding our offerings with new flavors, innovative formulations, and exciting collaborations. Our goal is to continuously evolve and provide you with the best gut health solutions while staying true to our commitment to quality and taste. Stay tuned and join the gut gang as we embark on this exciting journey to redefine gut health and make a positive impact worldwide.

Join the gut gang for the journey @selfishdrinks on socials: Instagram & TikTok

Elevate Your Gut Health with Selfish 

Selfish is not just a fizzy drink—it's a sparkling journey to better gut health. By choosing Selfish, you can elevate your gut health and embrace a lifestyle that values both indulgence and well-being. With its unique formulation, delightful flavors. Selfish is the perfect companion for your gut health journey. So, join the sparkling gut health revolution in Manchester and beyond. Discover our range of refreshing flavors and prioritize your gut health today.


What makes Selfish different from other fizzy drinks?

Selfish stands out with its unique focus on gut health, formulated with prebiotic ingredient, chicory root inulin, for a nourished and healthy gut microbiota.

How does Selfish contribute to gut health?

Selfish supports gut health by providing prebiotic ingredient that nourish and support a healthy gut microbiota.

Can I enjoy Selfish without gut health issues?

Absolutely! Selfish is pure fruit juice with a bit of flavour, spring sparkling water and chicory root inulin. Free from sweeteners artificial or natural, none.

Are there specific flavors of Selfish recommended for gut health?

All flavors of Selfish are beneficial for gut health, crafted with gut-friendly ingredients for a delightful and nourishing experience.

Can I consume Selfish with dietary restrictions or specific diets?

Yes, Selfish is designed to accommodate various dietary needs, being vegan-friendly, gluten-free, and carefully crafted to meet diverse preferences.

Does Selfish contain additional sweeteners ?

Selfish is dedicated to providing a clean and natural beverage option. While our production process may involve necessary and regulated procedures we make a conscious effort to avoid the use of artificial additives and preservatives, prioritizing a pure and wholesome experience for our customers.

How often should I drink Selfish for gut health benefits?

Incorporate Selfish into your daily routine for gut health benefits, enjoying it alongside meals or as a guilt-free treat whenever desired.

Can Selfish be part of a balanced diet and lifestyle beyond gut health benefits?

Absolutely! Selfish is not only supportive of gut health but also a tasty alternative to traditional soft drinks, enhancing your overall well-being.

Selfish does not replace healthy diet and we recommend it is enjoyed alongside a varied and balanced diet and healthy lifestyle.

Is Selfish available only in Manchester?

Selfish is currently available in Manchester and on our website, offering its unique fizzy gut health drink to the local community. Stay tuned for potential expansion in the future.

Can Selfish be enjoyed with Manchester's popular activities?

Yes, Selfish is the perfect companion for enjoying Manchester's vibrant activities. Whether you're exploring cultural landmarks or cheering for your favorite football team, grab a Selfish and enhance your Manchester experience.

  1. Turnbaugh, P.J., Ley, R.E., Hamady, M., Fraser-Liggett, C.M., Knight, R., and Gordon, J.I. (2007). The human microbiome project. Nature, 449(7164), 804-810. This seminal study highlighted the immense diversity of microorganisms residing in the human gut and their impact on health and disease.
  2. Rinninella, E., Cintoni, M., Raoul, P., Lopetuso, L.R., Scaldaferri, F., and Gasbarrini, A. (2019). Food components and dietary habits: Keys for a healthy gut microbiota composition. Nutrients, 11(10), 2393. This study emphasizes the importance of a balanced diet rich in fiber, prebiotics, and probiotics for maintaining a diverse and beneficial gut microbiota.
  3. Cryan, J.F., and Dinan, T.G. (2012). Mind-altering microorganisms: The impact of the gut microbiota on brain and behavior. Nature Reviews Neuroscience, 13(10), 701-712. This review highlights the bidirectional communication between the gut and the brain, emphasizing the influence of gut microbiota on mental health and cognitive function.
  4. Koh A, De Vadder F, Kovatcheva-Datchary P, Bäckhed F. From Dietary Fiber to Host Physiology: Short-Chain Fatty Acids as Key Bacterial Metabolites. Cell. 2016 Jun 2;165(6):1332-1345. doi: 10.1016/j.cell.2016.05.041. PMID: 27259147.
  5. Cani PD, Everard A, Duparc T. Gut microbiota, enteroendocrine functions and metabolism. Curr Opin Pharmacol. 2013 Dec;13(6):935-40. doi: 10.1016/j.coph.2013.09.008. Epub 2013 Sep 24. PMID: 24075718.
  6. Public Health England. (2016, March 17). The Eatwell Guide. Retrieved from website:
Leonard Zvrskovec
Writer and expert
View Leonard Zvrskovec's profile
Leonard enjoys staying active through activities such as hiking and going to the gym. Along with his active lifestyle, Leonard also has an interest in writing about general well-being and gut health topics to optimise the performance holistically.